Greendust: Revolutionizing the Returns Process - Teaching Note |
作者姓名:Mohita Gangwar Sharma; Jitendra K. Das; K.N. Singh; |
| 商品編號:8B16D010 |
出版日期:2016/08/25 | 內容長度:7 頁 |
Teaching note for product 9B16D010.
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Greendust: Revolutionizing the Returns Process |
作者姓名:Mohita Gangwar Sharma; Jitendra K. Das; K.N. Singh; |
商品類型:Case (Field) | 商品編號:9B16D010 |
出版日期:2016/08/25 | 內容長度:10 頁 |
GreenDust, a company established in 2009, sold branded, unused, seconds, surplus, and refurbished products at low prices. This traditionally had been an unorganized sector. With increased pressures on the bottom line, rapid changes in technology (and fast obsolescence), strategies of channel cleaning by the competition, and imminent e-waste regulations enforced by the Indian government, GreenDust tried to mitigate these factors by revolutionizing .....more
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